Turn More Google Searches Into Qualified Leads
LeadsZeno helps Canadian HVAC companies, plumbers, electricians, roofers and other home service businesses generate qualified calls and quote requests through Google Ads, Local SEO and conversion-focused websites.
Why Home Service Businesses Trust LeadsZeno
Industries We Help
LeadsZeno specializes in lead generation for Canadian home service businesses — starting with the trades that get the highest-intent Google searches.
HVAC
Heating, cooling and furnace companies capturing seasonal, high-urgency search demand.
Explore HVAC leadsPlumbing
Emergency and scheduled plumbing services generating calls from local searches.
Explore Plumbing leadsElectrical
Residential and light-commercial electricians winning quote requests over competitors.
Explore Electrical leadsRoofing
Roofing contractors turning inspection and repair searches into booked estimates.
Explore Roofing leadsSound Familiar?
Most home service businesses aren't short on marketing spend — they're short on qualified leads from that spend.
Google Ads spend without enough calls
Clicks are coming in but the phone isn't ringing.
Poor Google Maps visibility
Competitors show up first in the local 3-pack, not you.
Traffic that doesn't turn into inquiries
Visitors land on the site and leave without contacting you.
Weak landing pages
Generic pages that don't speak to home service buyers.
Competitors capturing high-intent searches
They're winning the exact searches your best jobs come from.
No clarity on what's actually working
Hard to tell which channel is really generating leads.
How LeadsZeno Turns Searches Into Booked Jobs
One connected system — not a patchwork of disconnected tactics.
Core Services
Everything is built around one goal — more qualified leads for your business.
Google Ads
Get in front of homeowners the moment they search for your service — with campaigns built to control cost per lead.
Know MoreLocal SEO
Improve your visibility on Google Maps and organic search so nearby customers find you first.
Know MoreHome Service Website Design
A fast, mobile-friendly website designed specifically to convert home service visitors into contacts.
Know MoreLanding Page Design
Dedicated, high-converting landing pages for specific campaigns, services or promotions.
Know MoreConversion Rate Optimization
Ongoing testing and refinement so more of your existing traffic turns into calls and quote requests.
Know MoreWhy Home Service Businesses Choose LeadsZeno
I don't run a generalist digital marketing agency. Every strategy, page and campaign I build is aimed at one outcome — generating qualified leads for home service businesses, not just impressions or traffic.
- Specialized focus on home service businessesNot a generalist agency spread across every industry.
- Lead-focused, not vanity-metric-focusedWe optimize for calls and quote requests, not just impressions.
- Integrated Google Ads + SEO + CRO approachChannels work together instead of competing for credit.
- Transparent strategyYou always know what's being done and why.
- Conversion tracking built inCalls, forms and clicks are tracked from day one.
- Practical, measurable approachFocused on results you can actually see.
- Direct communicationNo account managers relaying messages — you talk to the person doing the work.
Results From Campaigns We Manage
Aggregate Google Ads performance across the client accounts we actively manage.
Cumulative figures across managed client Google Ads accounts, Feb–Sep 2025.
Meet the Founder
A real person behind LeadsZeno — not an anonymous agency.
Prashant Tiwari
Founder / Lead Generation & SEO SpecialistPrashant Tiwari is an SEO and digital marketing professional with 4+ years of hands-on experience across SEO, Local SEO, Google Ads, WordPress, website optimization and conversion optimization. He has worked on SEO and digital marketing projects across multiple industries and markets, including Canadian and U.S. businesses.
His experience spans local and technical SEO, on-page SEO, Google Business Profile optimization, Google Ads, lead generation, WordPress development, conversion-focused landing pages, and analytics and conversion tracking.
Learn More About Prashant & LeadsZenoHelping Home Service Businesses Across Canada
LeadsZeno works with home service businesses across Canada remotely — including these markets.
Our Process
A straightforward path from first audit to ongoing performance improvement.
Lead Generation Audit
Review your current website, ads and local presence.
Strategy
A plan built around your services, area and goals.
Build & Optimize
Set up campaigns, SEO and conversion-focused pages.
Track Leads
Calls, forms and clicks tracked from day one.
Improve Performance
Ongoing refinement based on real lead data.
What We Focus On
Real performance indicators — not vanity metrics.
Qualified Calls
Real phone inquiries from interested customers.
Form Inquiries
Quote requests submitted directly on your site.
Cost Per Lead
What it actually costs to generate one lead.
Conversion Rate
How much of your traffic turns into contact.
Search Visibility
Where you rank for the searches that matter.
Frequently Asked Questions
Answers to the questions we hear most from home service business owners.
Primarily HVAC, plumbing, electrical and roofing businesses, along with other home service trades such as garage door, pest control, water damage restoration, and landscaping.
Yes. LeadsZeno works with home service businesses across Canada remotely, including major markets like Toronto, Ottawa, Calgary, Edmonton and Vancouver.
Google Ads, Local SEO, conversion-focused website design, landing page design, and conversion rate optimization — used individually or together.
It depends on your goals and timeline. Google Ads tends to generate leads faster, while Local SEO builds sustainable visibility over time. Many businesses benefit from a combination — this is part of what a lead generation audit helps determine.
In many cases, yes. We assess whether your existing site can be optimized for conversions or whether a new conversion-focused site would serve you better.
Through tracked phone calls, form submissions and other conversion actions, connected to Google Tag Manager and GA4 so results can be reported clearly.
Start with a Free Lead Audit. We'll review your current website, ads and local presence and outline where the opportunities are.
Want More Qualified Leads From Google?
Get a free, no-obligation audit of your website, ads and local search presence — and see exactly where the opportunities are.